eriksmartt.com>Selected Archives

3D modeling the Earth

Google SketchUp for OS X finally released to the public this week (as did Google Earth Beta 4 for OS X, Linux, and Windows, in case you missed it.) If you're not familiar with SketchUp, but are at least remotely interested in 3D modeling, I suggest hoping over to the Google SketchUp Tutorials and having a peek. The first few tutorials elicit a jaw-dropping "it can't be that easy" reaction.

On first glance, Google offering a 3D modeling program seems a bit strange. I mean, what could this possibly have to do with search, right? But the key is to look at it differently. If you've used Google Earth, odds are high that you've also tried looking a major city with the "3D Buildings" option enabled for that all too futuristic, flying-through-the-world experience. But what you notice when you do this is that there aren't enough 3D models, and they tend to lack detail. So how do we get from flat, satellite photographs to rich 3D models of every building in the world? Well, you start by giving away a free, easy to use 3D modeling program that can import/export into Google Earth... And then you let your customers (happily) do the work for you. (Co-creation at it's best.)

For more, see:

Below: an example SketchUp model (of the University of Texas tower) geo-positioned over a Google Earth map tile